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The Student-Run Newspaper of Williams College Since 1887

The Williams Record

The Student-Run Newspaper of Williams College Since 1887

The Williams Record

The Student-Run Newspaper of Williams College Since 1887

The Williams Record

Archisha Sonig

All content by Archisha Sonig
Archisha Sonig/The Williams Record

Three generations of the Williams Shop

Archisha Sonig March 18, 2026
Many students at the College will tell you that the best place to buy merchandise is the Williams Shop at 15 Spring St., owned by the Goff family. From prospective students to alums returning for the weekend, the store seems to have something for everyone. So, how did this store we know and love come to be?
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